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Why does the Apple logo Have a bite out of it?
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sage recon
3 posts
Feb 28, 2022
4:45 AM
My assignment was actually a non-assignment. Janoff laughs, "It seemed so airy-fairy at the time." However, to guarantee that people didn't mistake the custom business logo design for a cherry or a peach (or any other round fruit), Janoff took a bite out of it to ensure that the logo was plainly read as an Apple.


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